Cookie Policy
Last Updated: December 21, 2025
This Cookie Policy explains how Car Rentals Madeira ("we", "us", or "our") uses cookies and similar technologies when you visit our website at https://carrentalsmadeira.com.
What Are Cookies?
Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit a website. They help the website remember your preferences and understand how you use the site.
Types of Cookies We Use
Essential Cookies
These cookies are necessary for the website to function properly. They enable basic features like page navigation and access to secure areas. The website cannot function properly without these cookies.
- Session cookies: Temporary cookies that expire when you close your browser
- Security cookies: Help protect against fraudulent activity
Analytics Cookies
We use Google Analytics 4 (GA4) to understand how visitors interact with our website. These cookies collect information anonymously and help us improve our site.
- _ga: Used to distinguish users (expires after 2 years)
- _ga_*: Used to persist session state (expires after 2 years)
Information collected includes: pages visited, time spent on pages, how you arrived at the site, and general geographic location (country/city level only).
Functional Cookies
These cookies allow the website to remember choices you make and provide enhanced features:
- Remembering your preferred language
- Remembering comparison tool selections
- Storing your cookie consent preferences
Third-Party Cookies
When you click on affiliate links to car rental booking sites, those third-party websites may set their own cookies. We have no control over these cookies. Please review the cookie policies of those websites:
- DiscoverCars
- KAYAK
- Individual car rental company websites
Managing Cookies
You can control and manage cookies in several ways:
Browser Settings
Most browsers allow you to refuse or accept cookies, delete existing cookies, and set preferences for certain websites. Here's how to manage cookies in popular browsers:
- Chrome: Settings → Privacy and Security → Cookies
- Firefox: Options → Privacy & Security → Cookies
- Safari: Preferences → Privacy → Cookies
- Edge: Settings → Privacy → Cookies
Google Analytics Opt-Out
You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.
Impact of Disabling Cookies
If you disable cookies, some features of our website may not function properly:
- Comparison tool preferences may not be saved
- You may see the cookie consent banner repeatedly
- Some interactive features may be limited
Cookie Retention
| Cookie Type | Retention Period |
|---|---|
| Session cookies | Until browser is closed |
| Analytics cookies | Up to 2 years |
| Preference cookies | 1 year |
Updates to This Policy
We may update this Cookie Policy from time to time to reflect changes in our practices or for legal reasons. We will post the updated policy on this page with a new "Last Updated" date.
Contact Us
If you have questions about our use of cookies, please contact us:
- Email: info@carrentalsmadeira.com
- Contact form: Contact Page